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i
11
l
D
ar Magazine
l July
2016
What
'
s in a Name
? Anat
om
y
o
f the New Dar Br
and
1950s
1960s
1970s
1980s
2000s
2016
Dar Logo Timeline
Grid
The logo design is based on a
solid grid composed of squares
representing the solid pillars of the
firm. Every letter shape is studied to
fall inside this grid.
New color
Mint green, a refreshing hue that
stresses the contemporary nature
of our brand.
5